Mediatek is actively expanding its footprint in the automotive chip market and continuing to deepen its cooperative relationship with Huida. Ephrem Chemaly, general manager and vice president of Mediatek’s automotive business unit, is full of confidence in the potential of the automotive AI market. He foresees that in the future, the car will no longer be just a simple ‘means of transportation’, but will be transformed into a ‘digital living room’ with highly intelligent functions.

(Photo / Mediatek official website) Legal analysis pointed out that Mediatek’s Dimensity Auto Cockpitplatform is expected to enter the mass production stage in 2026. It is worth mentioning thatYiteng-KY ‘s AI acoustic pretreatment technology has been successfully integrated into Mediatek’s smart cockpit platform, which indicates that the number of automotive audio and video microphones will have the opportunity to grow by five times in the future.
(Photo / Mediatek official website)
In the conversation with Ali Kani, head of Huida’s automotive department, Chemaly emphasized the strategic significance of the cooperation between the two sides, which is the best demonstration of the complementary technical advantages of the two sides. Mediatek has deep technology accumulation in the fields of mobile communications, wireless connectivity, and consumer electronics, while Huida is in a leading position in AI, graphics processing, and cloud services. Through this cooperation, the two companies will work together to provide next-generation high-performance computing solutions for the automotive industry.